phi delt advertising?

I get an ad for Phi Delt on my phone when I read a news site. I am freshman who went thru rush, but dropped out. The ad makes me wonder if the bad publicity from the Phi Delt death at LSU has caused a drop in membership. Their dry-house alcohol policy is touted as a benefit. It makes me wonder it the ad is intended for parents as a PR piece. But it makes me think that they are hard up, and, besides, I like beer.