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Poster Name:
I think what they mean

Poster Message:
They are talking about how Zeta prioritizes making Tik Toks and looking good on social media. They do not look good in real life, unfortunately. This is college and the mean girl mentality does not fly here. People value those who study, contribute to the campus and generally are respected. Zeta is best at looking good on social media. They are influencers. I think we are all understanding this.